How E-mail Marketing is priced: per e-mail sent, with a volume discount and a tailored proposal

Billing & Payments·· 10 views· 2 min read

The short answer: E-mail Marketing is charged per e-mail sent, with a volume discount. There is no published price list: you tell us how many e-mails you send a month and the sales team prepares a tailored proposal for the size of your list.

What counts as a send

Each campaign e-mail, to each person, counts as one send. A campaign to a group of 500 contacts is 500 sends; the same campaign repeated the next month is another 500.

Situation Sends
One campaign to a group of 500 contacts 500
Two campaigns in a month to the same group 1,000
One campaign to a segment of 120 contacts 120

The figures in the table only show how the sum works. The price per send is in the proposal you receive.

Asking for a proposal

1 Count the contacts who agreed to receive e-mail. Not the ones you have; the ones who agreed.
2 Decide the pace: how many campaigns a month, to how many contacts each. See how often to send.
3 Multiply to get your e-mails per month and give that number to the sales team through the contact page.
Sending less, and better, is also cheaper. With segments and a clean list, you only pay for e-mails that stand a chance of being read.
Contacts who never open cost sends and hurt delivery. Removing them saves money and reputation at the same time.

Want to send e-mail campaigns to your customers? Tell us how many e-mails you send a month and we will prepare a proposal.

Talk to us

SEE ALSO

E-mail Marketing with us: the block editor, AI, sector templates and your SMS contacts

Keeping an e-mail list healthy: bounces, contacts who never open and a last-chance campaign

E-mail campaign segments: sending only to the customers of a city or a product

How often to send a newsletter, and on which day: regularity without tiring your list

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